Must Have Add-ons & Plugins for WooCommerce

WooCommerce kicks butt. There simply is no competition out there. Out of the box it can handle pretty much everything you can throw at it. WooCommerce is versatile and extremely robust. Easy to setup for a newbie and easily allows for modification. However, there are three plugins that make WooCommerce that much better. Here’s my list […]

Long Tail Search Queries the Little Known SEO Gold Mine

Many small business owners set up a blog to drive traffic to their income producing website. Customers are always seeking informative content that provides them with a solution to one of their problems. That’s where keywords come into play. The more pertinent keywords you have, the greater the chances that readers will find your blog. […]

What Evergreen Content Means for Your Blog

If you manage a blog or write blogs for hire, you may have heard the phrase “evergreen content” and wondered how it’s applicable to your content marketing services. Should you be bothering to write evergreen content for your sites? It seems like someone is tossing around another coin phrase each month. Does evergreen content improve […]

How to find royalty free images to use on your blog or website

When you first start blogging you quickly realize that you need images to use freely without paying too much. You search Google for royalty free images and end up on sites that are of no use. UPDATE: I have since found a few sites that offer royalty free images under creative commons license (more about that […]

How to grow your New Blog Following with the Rule of 10

The rule of 10 is one of the simplest ways to kick-start your engagement and grow a following on your new blog or website. It is based on the principle of how people are connected and influenced. Used correctly, this will not only help you grow but at the same time will give viewers of […]

How to Speed up your WordPress Site and Optimise Images

Following up on the Basics of SEO post a while ago we know that site speed is of utmost importance. This is not only due to SEO but also catering for faster browsing requirements by mobile devices and the ever ‘in a rush’ readership. If we take a site page without any images and flashy […]

Social Media Basics for Business

Facebook, Google+ and other social media platforms have become a norm for businesses. One of the first things business owners do after registering a company is almost immediately open social media accounts. As normal as it may be, the majority of businesses simply don’t have a clue how to use social media to their advantage. […]

Best 100% Free WordPress Themes for Your Business

I am a big supporter of the open source community. I always try use only open source where possible/ available and this includes using WordPress as my CMS to manage this site. Picking a theme that is free (open source) that is not just a ‘lite’ version to encourage you to purchase the full version […]

Organic SEO Basics- Everything you Need to Know

Search Engine Optimisation (SEO) is a term used widely in the digital world and refers to the optimisation of web content to rank higher in search engines. The three big letters seem to carry a lot of weight and scare many off into paying thousands of dollars a year on expensive ‘improve your rankings’ packages […]

How to write kick ass headlines that get results

We both know the importance of quality headlines that grab attention. It gets us clicks, grabs the reader’s attention and has the ability to either make or break our marketing strategy. Did you know that up to 80% of your readers will only skim your headlines instead of reading your amazing copy…?? Headlines are not […]